Privacy Policy

Effective date: 19 June 2025

Your privacy matters to us. This Privacy Policy explains how Make It Scotland (“we”, “our”, “us”) collects, uses, stores and protects your personal information when you visit

https://makeitscotland.com (the “Site”) or interact with us.

1. Who we are

Make It Scotland is an independent online travel directory. We are not a registered company. For the purposes of UK data‑protection law, we are the “data controller” of the personal information we handle.

You can contact us at hello@makeitscotland.com.

2. The information we collect

We collect the following types of personal information:

Identity data: your name or similar identifier. Collected when you leave a comment, enter a competition or contact us.
Contact data: your email address or phone number. Collected when you subscribe to our newsletter or send us an enquiry.
Technical data: your IP address, browser type, operating system and device information. Collected when you browse the Site using cookies.
Usage data: details of how you use the Site including pages visited, time on page and referrer.
Marketing preferences: your choices around receiving communications from us.
Listing provider content: details from third-party providers such as business name, descriptions, images, booking links and contact information supplied for publication.

We do not process payments or store payment data on the Site. Bookings are handled by third-party platforms.

We no longer offer account registration for users.

2.1 Content supplied by listing providers

Third-party businesses may submit listings containing text, images and contact details. These may include personal data such as names and emails. By submitting content, providers confirm they have the legal right to do so and grant permission for publication. Providers can request updates or removal at any time by emailing hello@makeitscotland.com.

3. How we use your information

We use your personal information for the following purposes:

To operate and maintain the Site – based on our legitimate interests.
To respond to enquiries – based on our legitimate interests.
To send newsletters – based on consent (which can be withdrawn).
To improve the Site and monitor usage – based on our legitimate interests.
To comply with legal obligations.

We do not use your data for automated decision-making.

4. Cookies and analytics

We use cookies and tools such as Google Analytics (with IP anonymisation enabled) to understand how visitors use the Site. You can adjust cookie settings in your browser or via our cookie banner.

5. Sharing your information

We may share your personal data only:

With service providers who support Site operations (e.g. email, hosting, analytics);
Where legally required;

We do not sell or rent your data. We are not responsible for how third-party platforms use your data.

6. International transfers

Some service providers may be based outside the UK. When this occurs, we ensure appropriate safeguards are in place.

7. Data security

We take reasonable steps to protect your data using encryption, access controls and regular reviews. However, no system can be guaranteed 100% secure. You use the Site at your own risk.

8. Data retention

We only keep data for as long as needed:

Newsletter subscriptions: until unsubscribed;
Enquiries: up to 24 months;
Analytics: up to 26 months;
Other: as required to meet legal or operational needs.

9. Your rights

Under UK GDPR, you have rights to:

Access your data;
Request corrections;
Request deletion;
Limit or object to processing;
Withdraw consent at any time.

To exercise your rights, email hello@makeitscotland.com. You can also contact the Information Commissioner’s Office (ICO) at www.ico.org.uk.

10. Children

The Site is not intended for those under 18. We do not knowingly collect personal data from children. Contact us if you believe we have.

11. Third-party links

We link to external websites and platforms, but we are not responsible for their content or privacy practices. Review their policies before sharing your data.

12. Limitation of liability

To the fullest extent permitted by law, Make It Scotland disclaims all liability arising from:

The use or misuse of personal data supplied by third parties;
Reliance on any content or information on the Site;
Any unauthorised access to or loss of your data;
Actions of third-party booking or payment platforms.

Use of the Site is at your own discretion and risk.

13. Changes to this policy

We may update this policy occasionally. The most recent version will always be published on the Site. Substantial changes may be flagged to you.

14. Contact us

If you have questions about this Privacy Policy, contact: hello@makeitscotland.com